Abhijit Mutha

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  1. The Sony Alpha 7R VI Is Now Available to Rent at P&Z | Blog

    The Sony Alpha 7R VI Is Now Available to Rent at P&Z | Blog
    The Sony Alpha 7R VI Is Now Available to Rent at Primes & Zooms | Blog

    Sony's Alpha 7R series of cameras has always been a popular choice for landscapers, portrait and product photographers and for some wildlife and bird photographers. Sony has launched the Alpha 7R VI (ILCE-7RM6), the sixth generation of this high-resolution series and the successor to the A7R V. This camera carries a new 66.8-megapixel back-illuminated stacked sensor paired with the BIONZ XR2 engine, bringing speed and video capability that were previously limited to Sony's Alpha 1 line down into the R-series. The Sony Alpha 7R VI is now available to rent at Primes & Zooms.

    Here is what the camera offers, what it's great for and where it may not be the right tool for the job.

    Note: dynamic range, stabilization, and battery-life figures below are taken from Sony's own stated numbers. Real-world results may differ.

    Key Specifications

    Sensor66.8MP full-frame, back-illuminated fully-stacked Exmor RS CMOS
    ProcessorBIONZ
    Read more »
  2. ZEISS Terra ED vs SFL: Which Binoculars Should You Rent?

    ZEISS Terra ED vs SFL: Which Binoculars Should You Rent?
    Zeiss Terra ED vs SFL Binoculars Rental Comparison | Primes & Zooms
    Gear Guide

    ZEISS Terra ED vs SFL: Which Binoculars Should You Rent?

    If you've browsed our binoculars inventory, you may have noticed that we carry three models of Zeiss binocs: the 10x42 Terra ED, the 8x40 SFL, and the 12x50 SFL. They all wear the Zeiss badge, but they're built for different jobs and different budgets. This guide breaks down how they actually differ, so you can pick the right pair for your trip instead of guessing.

    Binocular basics: what do the numbers mean?

    Before the comparison, here is a quick primer on the terms you will see on every binocular spec sheet:

    The notation (e.g., 8x42, 10x42, 12x50)

    Every binocular is labeled with two numbers separated by an "x," like 8x42. The first number is the magnification, and the second is the objective lens diameter in millimeters. So an 8x42 binocular magnifies objects 8 times and has front (objective) lenses with a 42mm diameter.

    Magnification

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  3. The Canon EOS R6 V Is Now Available to Rent at P&Z!

    The Canon EOS R6 V Is Now Available to Rent at P&Z!
    The Canon EOS R6 V Is Now Available to Rent at Primes & Zooms | Blog

    Canon's EOS V-series has been a video-first lineup so far with the R50 V and the PowerShot V1 but the EOS R6 V is the first full-frame body in this line. It shares its 32.5MP sensor and Dual Pixel CMOS AF II system with the EOS R6 Mark III and the Cinema EOS C50, but drops the photo-first design for a vertical shooting UI, a front record button, a power zoom lever, and an on-board fan for active internal cooling. The Canon R6 V is now available to rent at Primes & Zooms.

    Here's a look at what the camera actually offers, and where it may not be the right tool for the job.

    Key Specifications

    Sensor32.5MP full-frame CMOS
    ProcessorDIGIC X
    Lens MountCanon RF
    Max Video7K RAW up to 60p; 7K 30p Open Gate (3:2); oversampled 4K up to 60p; 4K 120p slow motion
    AutofocusDual Pixel CMOS AF II with subject detection
    StabilizationIn-body IS, up to 7.5 stops with compatible lenses
    Colour / LogCanon Log 2, Canon Log 3
    CoolingOn-board
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  4. The GoPro Mission 1 Pro Is Now Available To Rent At P&Z

    The GoPro Mission 1 Pro Is Now Available To Rent At P&Z
    The GoPro MISSION 1 Pro Is Now Available to Rent at Primes & Zooms | Blog

    GoPro's Mission 1 series, labelled as "The New Compact Cinematic Camera System", steps away from the familiar HERO Black formula and goes after something bigger: a 1-inch sensor, 8K open-gate capture, and colour science aimed at filmmakers rather than just action-cam users. The Mission 1 Pro is the flagship of that line, and it's now available to rent at Primes & Zooms.

    Here's a look at what the camera actually offers, and where it isn't the right tool for the job.

    Note: the Mission 1 Pro is a newly released camera. The specifications below are compiled from GoPro's official product page and early hands-on reviews. The battery runtime estimates, which GoPro lists as approximate are for the MISSION 1 series generally rather than the Pro model specifically.

    Key Specifications

    Sensor50MP 1" sensor
    ProcessorGoPro GP3
    LensFixed, ultra-wide 159° field of view; fixed focus (no autofocus), approx. 60cm to infinity
    Max
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  5. New Gear: Sony FE 100-400mm f/4.5 GM OSS

    Sony FE 100-400mm f/4.5 GM OSS with Sony Alpha camera body
    Sony FE 100-400mm f/4.5 GM OSS Is Now Available to Rent at Primes & Zooms

    Sony FE 100-400mm f/4.5 GM OSS Is Now Available to Rent at Primes & Zooms

    We've added the recently launched Sony FE 100-400mm f/4.5 GM OSS to our rental inventory at Primes & Zooms. This lens is now available in Pune, with delivery to Mumbai as well. Announced in May 2026, this is Sony's first full-frame zoom reaching 400mm with a constant aperture throughout the zoom range — a significant departure from the well-known FE 100-400mm f/4.5-5.6 GM OSS, which remains in our inventory as well. Apart from sharing the smae focal length range however, these are two completely different lenses.

    Key Specifications

    Specification Detail
    Focal Length 100–400mm
    Maximum Aperture Constant f/4.5 throughout the zoom range
    Lens Mount Sony E-mount (Full Frame)
    Optical Construction 28 elements in 20 groups, including ED XA, XA, Super ED, and ED glass
    Autofocus 4x XD Linear Motors; up to ~3x faster AF than the f/4.5-5.6 predecessor (Sony's
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  6. The Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog

    The Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog
    Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog
    Home Delivery and Pickup in Pune & Mumbai  |  +91 87 67 47 7102

    Now Available to Rent

    Sony's ZV-E10 was one of the most popular vlogging cameras we've stocked at Primes & Zooms; affordable, compact, E-mount, and purpose-built for content creation. The ZV-E10 II takes everything that worked and fixes almost everything that didn't. It's now available to rent from us in Pune as well as in Mumbai.

    Here's a thorough look at what this camera is, what changed from the original, who it's built for, and, just as importantly, who should probably avoid it.

    Key Specifications

    SpecificationSony ZV-E10 II
    Sensor26MP APS-C BSI Exmor R CMOS (23.5 × 15.6mm)
    ProcessorBIONZ XR
    Lens MountSony E-mount (full E-mount lens compatibility)
    Autofocus759-point phase-detection, Real-Time Tracking, Eye/Face/Animal AF
    Max Video4K/60p 10-bit 4:2:2 (XAVC HS / XAVC S); up to 200Mbps
    Slow Motion1080p/120fps
    Log / Colour ScienceS-Log3, S-Cinetone,
    Read more »
  7. When Renting a Smartphone Can Beat Renting a Camera

    Samsung Galaxy S26 Ultra rented for travel photography in Pune and Mumbai
    Why Renting a Smartphone Can Beat Renting a Camera | Primes & Zooms Blog

    Smartphones have been getting steadily better to the point where we now get this question very often: "Should I rent a phone or a dedicated camera for this shoot?"

    The honest answer is: it depends on the job. But there are more situations than most people realise where a flagship smartphone is the smarter rental; not a compromise, a deliberate choice.

    Here's when and why.

    The Cost Difference Is Real

    A mirrorless camera rental — body only — runs from roughly ₹600 to ₹3,000 per day depending on the body. Add a versatile zoom lens, and you're easily at ₹1,500–₹5,000 per day before you've packed a bag. You also need memory cards, a case, possibly a tripod, and time to set everything up.

    A flagship smartphone rental at Primes

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  8. Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms

    Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms
    Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms

    We've added the Samsung Galaxy S26 Ultra to our rental inventory at Primes & Zooms. If you've been curious about shooting with it on an upcoming project — without committing to the purchase price — now's your chance.

    From ₹700 per day
    For rentals of 9 days or more. See sidebar for full pricing tiers.

    Key Specs

    SpecDetail
    Display6.9-inch Dynamic AMOLED 2X, QHD+, 120Hz
    ProcessorSnapdragon 8 Elite Gen 5 for Galaxy
    Main Camera200MP, f/1.4 aperture, quad-camera array
    Battery5,000 mAh, 65W wired charging (0→75% in ~30 min)
    BuildGorilla Glass Armor 2, IP68, Armor Aluminum frame
    S PenIncluded
    OSOne UI 8.5 based on Android 16

    What It's Good For

    The main sensor is 200MP with an f/1.4 aperture — a meaningfully wider opening than most smartphone cameras at this level. That translates to cleaner shots in low light and more flexibility to crop without losing detail. The quad-camera array covers a versatile range of focal lengths

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  9. Medium Format comes to Primes & Zooms!

    Medium Format comes to Primes & Zooms!

     

    The Fujifilm G Mount is our very first medium format camera system! Medium format cameras carry a sensor that is larger than 35mm full-frame camerras. Thus these cameras are traditionally bigger in size, with larger mounts and therefore larger lenses. Some high-end medium format cameras are quite impossible to shoot with handheld. Fujifilm, however, have come out with a portable range of cameras under the GFX range. 

    The GFX 100S carries a 102 MP sensor and is capable, among other things, of a 5 fps burst and 4K60p video. Its sibling, the GFX 50S II carries a 51MP sensor and can shoot 3 fps bursts and FHD30p video. Both these cameras are now available to rent at P&Z. We have also added a group of 4 lenses in the first phase, covering focal lengths from the wide end to the short telephoto end. You can browse the full range of cameras and lenses we have added here: https://primesandzooms.com/photo/medium-format.html. Do let me know if you have suggestions for more medium format gear that

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  10. The Most Rented Gear of 2021

    The Most Rented Gear of 2021
    Here is our (mostly) annual list of the most popular gear at Primes & Zooms, compiled for the year 2021!
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