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  1. The Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog

    The Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog
    Sony ZV-E10 II Is Now Available to Rent at Primes & Zooms | Blog
    Home Delivery and Pickup in Pune & Mumbai  |  +91 87 67 47 7102

    Now Available to Rent

    Sony's ZV-E10 was one of the most popular vlogging cameras we've stocked at Primes & Zooms; affordable, compact, E-mount, and purpose-built for content creation. The ZV-E10 II takes everything that worked and fixes almost everything that didn't. It's now available to rent from us in Pune as well as in Mumbai.

    Here's a thorough look at what this camera is, what changed from the original, who it's built for, and, just as importantly, who should probably avoid it.

    Key Specifications

    SpecificationSony ZV-E10 II
    Sensor26MP APS-C BSI Exmor R CMOS (23.5 × 15.6mm)
    ProcessorBIONZ XR
    Lens MountSony E-mount (full E-mount lens compatibility)
    Autofocus759-point phase-detection, Real-Time Tracking, Eye/Face/Animal AF
    Max Video4K/60p 10-bit 4:2:2 (XAVC HS / XAVC S); up to 200Mbps
    Slow Motion1080p/120fps
    Log / Colour ScienceS-Log3, S-Cinetone,
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  2. When Renting a Smartphone Can Beat Renting a Camera

    Samsung Galaxy S26 Ultra rented for travel photography in Pune and Mumbai
    Why Renting a Smartphone Can Beat Renting a Camera | Primes & Zooms Blog

    Smartphones have been getting steadily better to the point where we now get this question very often: "Should I rent a phone or a dedicated camera for this shoot?"

    The honest answer is: it depends on the job. But there are more situations than most people realise where a flagship smartphone is the smarter rental; not a compromise, a deliberate choice.

    Here's when and why.

    The Cost Difference Is Real

    A mirrorless camera rental — body only — runs from roughly ₹600 to ₹3,000 per day depending on the body. Add a versatile zoom lens, and you're easily at ₹1,500–₹5,000 per day before you've packed a bag. You also need memory cards, a case, possibly a tripod, and time to set everything up.

    A flagship smartphone rental at Primes

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  3. Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms

    Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms
    Samsung Galaxy S26 Ultra Is Now Available to Rent at Primes & Zooms

    We've added the Samsung Galaxy S26 Ultra to our rental inventory at Primes & Zooms. If you've been curious about shooting with it on an upcoming project — without committing to the purchase price — now's your chance.

    From ₹700 per day
    For rentals of 9 days or more. See sidebar for full pricing tiers.

    Key Specs

    SpecDetail
    Display6.9-inch Dynamic AMOLED 2X, QHD+, 120Hz
    ProcessorSnapdragon 8 Elite Gen 5 for Galaxy
    Main Camera200MP, f/1.4 aperture, quad-camera array
    Battery5,000 mAh, 65W wired charging (0→75% in ~30 min)
    BuildGorilla Glass Armor 2, IP68, Armor Aluminum frame
    S PenIncluded
    OSOne UI 8.5 based on Android 16

    What It's Good For

    The main sensor is 200MP with an f/1.4 aperture — a meaningfully wider opening than most smartphone cameras at this level. That translates to cleaner shots in low light and more flexibility to crop without losing detail. The quad-camera array covers a versatile range of focal lengths

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  4. Medium Format comes to Primes & Zooms!

    Medium Format comes to Primes & Zooms!

     

    The Fujifilm G Mount is our very first medium format camera system! Medium format cameras carry a sensor that is larger than 35mm full-frame camerras. Thus these cameras are traditionally bigger in size, with larger mounts and therefore larger lenses. Some high-end medium format cameras are quite impossible to shoot with handheld. Fujifilm, however, have come out with a portable range of cameras under the GFX range. 

    The GFX 100S carries a 102 MP sensor and is capable, among other things, of a 5 fps burst and 4K60p video. Its sibling, the GFX 50S II carries a 51MP sensor and can shoot 3 fps bursts and FHD30p video. Both these cameras are now available to rent at P&Z. We have also added a group of 4 lenses in the first phase, covering focal lengths from the wide end to the short telephoto end. You can browse the full range of cameras and lenses we have added here: https://primesandzooms.com/photo/medium-format.html. Do let me know if you have suggestions for more medium format gear that

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  5. The Most Rented Gear of 2021

    The Most Rented Gear of 2021
    Here is our (mostly) annual list of the most popular gear at Primes & Zooms, compiled for the year 2021!
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